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	<title>Eric Au Studios</title>
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	<description>Shoot. Print. Play</description>
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		<title>Alberta Fashion Week 2010, Spring; Lethbridge Fashion Weekend, 2010, Spring.</title>
		<link>http://ericau.net/archives/164</link>
		<comments>http://ericau.net/archives/164#comments</comments>
		<pubDate>Tue, 30 Mar 2010 23:58:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=164</guid>
		<description><![CDATA[It&#8217;s been a busy a month for us, fashion weekends, weeks and shoot galore. 
Here&#8217;s links to each: 
Alberta Fashion Week, Day 5:

Lethbridge Fashion Weekend, Shelly Court Spring/Summer Collection: 

]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a busy a month for us, fashion weekends, weeks and shoot galore. </p>
<p>Here&#8217;s links to each: </p>
<p>Alberta Fashion Week, Day 5:</p>
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<p>Lethbridge Fashion Weekend, Shelly Court Spring/Summer Collection: </p>
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		<item>
		<title>Post Processing</title>
		<link>http://ericau.net/archives/155</link>
		<comments>http://ericau.net/archives/155#comments</comments>
		<pubDate>Mon, 22 Feb 2010 06:53:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Gear up!]]></category>
		<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=155</guid>
		<description><![CDATA[It has been busy couple of weeks here, meetings, clients booking for the summer and post processing of our new project entitled Resolution. Keep your eyes out for a post on that later. 
Some readers out there maybe thinking, &#8216;wow, these gear that these guys use must take great pictures&#8217;. To a degree, equipment plays [...]]]></description>
			<content:encoded><![CDATA[<p>It has been busy couple of weeks here, meetings, clients booking for the summer and post processing of our new project entitled Resolution. Keep your eyes out for a post on that later. </p>
<p>Some readers out there maybe thinking, &#8216;wow, these gear that these guys use must take great pictures&#8217;. To a degree, equipment plays a part in the eventual success of an image, editorial or ad, but mostly, through concerted effort use whatever it takes to make it work. </p>
<p>This is where I am going to go a little wax critic, cameras don&#8217;t take pictures, photographers take pictures. This post concerns a lot of comments made by people who just don&#8217;t understand the sweat and tears it takes to make the signature look that we try to aim for. &#8220;That camera takes great pictures&#8221; is just about the least favorable comment that a photographer can receive. However, the commenter isn&#8217;t aware that their words are being taken as such. </p>
<p>Case in point, we recently purchased a &#8216;vintage&#8217; (certainly in the digital age) camera, the solid, commercially available Nikon D50. Weighing in at 6 mp, and at least 5 years old, this tiny camera can take professional images despite its minute and lowly stats. Given the right light, subject matter, lens choice and knowledge, the Nikon D50 can be a heavy hitter. </p>
<p>Of course, we do as much work IN the camera as we possibly can. It saves time later, and we can shoot more images because of it. BUT, there is a certainly amount of work that has to be done outside of the camera. There is where the regular public doesn&#8217;t see, the behind the scenes. </p>
<p>An image gone through post processing endures a lot of changes, it&#8217;s tone, flavour, temperament and even its emotion can change. It doesn&#8217;t stop at the camera. </p>
<p>Here is a typical image transformed from &#8216;blah&#8217; to &#8216;hellloooo&#8217;..</p>
<p><a href="http://www.flickr.com/photos/100thousandquestions/4362366297/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');" title="post processing, ring flash photos by metropolicity, on Flickr"><img src="http://farm5.static.flickr.com/4041/4362366297_927654a5a7_o.jpg" width="950" height="456" alt="post processing, ring flash photos" /></a></p>
<p>This image was shot with the aforementioned D50, a Sigma 30mm f1.4 @ f1.6, an on camera Nikon SB800 Speedlight with a ring flash adapter set on TTL and another Nikon SB800 Speedlight propped up behind at a scant 1/128 manual power, manually zoomed out to 85mm. </p>
<p>Beyond the nerdy power settings, this image is finalized in Adobe Lightroom with settings we&#8217;ve developed over years of creating a signature look and feel. </p>
<p>Here is the final image, post processed and ready to be consumed by the masses:</p>
<p><a href="http://www.flickr.com/photos/100thousandquestions/4361286260/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');" title="Christa up close by metropolicity, on Flickr"><img src="http://farm3.static.flickr.com/2717/4361286260_b7a308f2b1_o.jpg" width="950" height="632" alt="Christa up close" /></a></p>
<p>ANNNDDD another one just because Christa is so cute:</p>
<p><a href="http://www.flickr.com/photos/100thousandquestions/4361580734/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');" title="Christa circa 2010 by metropolicity, on Flickr"><img src="http://farm3.static.flickr.com/2720/4361580734_021ff53f90_o.jpg" width="950" height="632" alt="Christa circa 2010" /></a></p>
<p>Gear used on this shoot:</p>
<p>Nikon D50 DSLR (6mp, release July 2005)<br />
Nikon SB800 Speedlight<br />
Custom modified O-Flash ringflash adapter<br />
Adobe Photoshop Lightroom 2.5 (to process RAW D50 files)<br />
HP Mini 210 netbook to run Lightroom<br />
A willing subject<br />
Some knowhow</p>
<p>So, next time you talk to a photographer, don&#8217;t comment how well their camera makes photos, it just makes them want to blog about how their photos look after they are done with them. </p>
<p>Eric OUT!</p>
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		<item>
		<title>LED light dancing</title>
		<link>http://ericau.net/archives/138</link>
		<comments>http://ericau.net/archives/138#comments</comments>
		<pubDate>Thu, 04 Feb 2010 20:21:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=138</guid>
		<description><![CDATA[Here&#8217;s a sneak peak at what kinds of light you can get when you spend $5 at a dollar store to get a handful of LED finger lights. Check out the video to see what kind of set we had.
Enjoy!!

LED Light Dancing. 
]]></description>
			<content:encoded><![CDATA[<p>Here&#8217;s a sneak peak at what kinds of light you can get when you spend $5 at a dollar store to get a handful of LED finger lights. Check out the video to see what kind of set we had.</p>
<p>Enjoy!!</p>
<p><a href="http://ericau.net/wp-content/uploads/2010/02/4226943072_4722fe5aa3.jpeg" onclick=""><img src="http://ericau.net/wp-content/uploads/2010/02/4226943072_4722fe5aa3-199x300.jpg" alt="" title="LED Dancing. " width="199" height="300" class="alignleft size-medium wp-image-144" /></a></p>
<p><a href="http://vimeo.com/9212068" onclick="javascript:pageTracker._trackPageview('/outbound/article/vimeo.com');" >LED Light Dancing. </a></p>
]]></content:encoded>
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		<title>Azure Magazine, March/April Issue.</title>
		<link>http://ericau.net/archives/135</link>
		<comments>http://ericau.net/archives/135#comments</comments>
		<pubDate>Tue, 26 Jan 2010 20:48:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=135</guid>
		<description><![CDATA[Keep your eyes open for Azure Magazine&#8217;s March/April issue. I was fortunate enough to have captured Marc Fornes of TheVeryMany during this stint here in Calgary and now that photograph is being printed. 
Thank you Azure Magazine!

]]></description>
			<content:encoded><![CDATA[<p>Keep your eyes open for Azure Magazine&#8217;s March/April issue. I was fortunate enough to have captured Marc Fornes of TheVeryMany during this stint here in Calgary and now that photograph is being printed. </p>
<p>Thank you Azure Magazine!</p>
<p><a href="http://www.flickr.com/photos/100thousandquestions/3184732033/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');" title="Marc Fornes by metropolicity, on Flickr"><img src="http://farm4.static.flickr.com/3445/3184732033_37a849a8d0.jpg" width="331" height="500" alt="Marc Fornes" /></a></p>
]]></content:encoded>
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		<title>Mobile!</title>
		<link>http://ericau.net/archives/131</link>
		<comments>http://ericau.net/archives/131#comments</comments>
		<pubDate>Fri, 08 Jan 2010 18:58:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Middle Management]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[post]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=131</guid>
		<description><![CDATA[Here we are folks! It&#8217;s 2010 and Eric Au Studios is going mobile. Along with mobile posts and updates, a few things have changed. Some new branding and look has been developed, keep your eyes out for our &#8220;Shoot. Print. Play&#8221; icons.  
A new address, some new resolutions (in the form of a 12 [...]]]></description>
			<content:encoded><![CDATA[<p>Here we are folks! It&#8217;s 2010 and Eric Au Studios is going mobile. Along with mobile posts and updates, a few things have changed. Some new branding and look has been developed, keep your eyes out for our &#8220;Shoot. Print. Play&#8221; icons.  </p>
<p>A new address, some new resolutions (in the form of a 12 mp fx camera!) and some newly formed partnerships, this year is looking great. </p>
<p>We are still booking weddings and sessions for this season so please don&#8217;t hesitate to contact us for estimates and packages. </p>
<p>Here&#8217;s what we&#8217;ve been up to for the last little while: <a href="http://www.flickr.com/photos/100thousandquestions"></p>
<p>We like you.<br />
You like us.<br />
Enjoy our work.</p>
<p>-Eric</p>
]]></content:encoded>
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		<title>FATE &#124; Spring Show 2009</title>
		<link>http://ericau.net/archives/127</link>
		<comments>http://ericau.net/archives/127#comments</comments>
		<pubDate>Sat, 16 May 2009 20:47:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/archives/127</guid>
		<description><![CDATA[Check out the latest show I shot at the School of Dance here in Calgary. A mixture of classical dancing, hip hop and fashion. First of it&#8217;s kind and last in a long list of awesome. 
http://www.flickr.com/photos/100thousandquestions/sets/72157618125800739/show/with/3534938612/
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/100thousandquestions/sets/72157618125800739/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');"><img alt="" src="http://farm3.static.flickr.com/2027/3534960970_2c99d67d6a.jpg" title="dancers" class="alignright" width="332" height="500" /></a>Check out the latest show I shot at the School of Dance here in Calgary. A mixture of classical dancing, hip hop and fashion. First of it&#8217;s kind and last in a long list of awesome. </p>
<p><a href="FATE | Spring 2009 SlideShow">http://www.flickr.com/photos/100thousandquestions/sets/72157618125800739/show/with/3534938612/</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Bad Graphic Design Never Killed Anyone</title>
		<link>http://ericau.net/archives/118</link>
		<comments>http://ericau.net/archives/118#comments</comments>
		<pubDate>Sat, 04 Apr 2009 00:00:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://ericau.net/archives/118</guid>
		<description><![CDATA[
Kill-R

The silent R creeps.
Kerning it&#8217;s way to the edge.
My heart goes baseline.
]]></description>
			<content:encoded><![CDATA[<div class="wp-caption aligncenter" style="width: 510px"><a href="http://www.flickr.com/photos/100thousandquestions/3409888817/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.flickr.com');"><img title="Bad Graphic Design Never Killed Anyone. " src="http://farm4.static.flickr.com/3659/3409888817_f7834da0bc.jpg" alt="Till Now." width="500" height="332" /></a><p class="wp-caption-text">Till now.</p></div>
<p style="text-align: center;">
Kill-R<br />
<br />
The silent R creeps.<br />
Kerning it&#8217;s way to the edge.<br />
My heart goes baseline.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Video, This is how we roll</title>
		<link>http://ericau.net/archives/114</link>
		<comments>http://ericau.net/archives/114#comments</comments>
		<pubDate>Thu, 02 Apr 2009 16:29:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>

		<guid isPermaLink="false">http://ericau.net/?p=114</guid>
		<description><![CDATA[In the last couple of months, I keep on getting asked if I would post or take video of one of my shoots. I refused to do video because I concede that there are about as many people better than me at video thank I have hair. Until I go bald, I&#8217;ll stick to still [...]]]></description>
			<content:encoded><![CDATA[<p>In the last couple of months, I keep on getting asked if I would post or take video of one of my shoots. I refused to do video because I concede that there are about as many people better than me at video thank I have hair. Until I go bald, I&#8217;ll stick to still images. </p>
<p>However, that doesn&#8217;t stop me from taking a billion still images and compiling them into a video. Taken with a remote camera via some Pocketwizards setting it off while I was shooting the model, the d300 recorded the shoot with crystal clarity. </p>
<p>Enjoy!</p>
<p><object width="500" height="288"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=3973810&#038;server=vimeo.com&#038;show_title=1&#038;show_byline=1&#038;show_portrait=1&#038;color=00ADEF&#038;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=3973810&#038;server=vimeo.com&#038;show_title=1&#038;show_byline=1&#038;show_portrait=1&#038;color=00ADEF&#038;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="500" height="288"></embed></object></p>
<p><object width="400" height="230"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=3973810&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=3973810&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=ff0179&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="230"></embed></object><br /><a href="http://vimeo.com/3973810" onclick="javascript:pageTracker._trackPageview('/outbound/article/vimeo.com');">Eric Au Studios &#8211; This is how we roll.</a> from <a href="http://vimeo.com/user1443099" onclick="javascript:pageTracker._trackPageview('/outbound/article/vimeo.com');">Eric Au</a> on <a href="http://vimeo.com" onclick="javascript:pageTracker._trackPageview('/outbound/article/vimeo.com');">Vimeo</a>.</p>
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		</item>
		<item>
		<title>Double Feature!</title>
		<link>http://ericau.net/archives/111</link>
		<comments>http://ericau.net/archives/111#comments</comments>
		<pubDate>Wed, 01 Apr 2009 05:27:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Shoot that!]]></category>
		<category><![CDATA[Up and Coming]]></category>

		<guid isPermaLink="false">http://ericau.net/archives/111</guid>
		<description><![CDATA[
Avenue Magazine, April 2009. 
I have the fortune of announcing that I am featured in Avenue magazine this month in two capacities. Firstly, my photographs appear in the magazine, which, to this website and blog is more relevant. Secondly, the photographs are of Jonathan Kane of The Naked Leaf. The Naked Leaf is home to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.avenuecalgary.com/articles/page/item/fine-tea-in-calgary" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.avenuecalgary.com');"><img alt="" src="http://farm4.static.flickr.com/3271/3401483871_a1d7269f66.jpg" title="Avenue Magazine, April 2009." class="alignleft" width="341" height="500" /></a></p>
<p>Avenue Magazine, April 2009. </p>
<p>I have the fortune of announcing that I am featured in Avenue magazine this month in two capacities. Firstly, my photographs appear in the magazine, which, to this website and blog is more relevant. Secondly, the photographs are of Jonathan Kane of The Naked Leaf. The Naked Leaf is home to my handcrafted teapots. They are for sale and make their way into the photos as scenery on the bottom left of the image. If you are in the Calgary area, go to the store located in Kensington on 10th street and tell &#8216;em Eric sent ya. </p>
]]></content:encoded>
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		<item>
		<title>Hump Day</title>
		<link>http://ericau.net/archives/110</link>
		<comments>http://ericau.net/archives/110#comments</comments>
		<pubDate>Thu, 26 Mar 2009 00:06:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://ericau.net/archives/110</guid>
		<description><![CDATA[It&#8217;s Wednesday morning.
Previous days are gone now.
The weekend awaits. 
]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s Wednesday morning.<br />
Previous days are gone now.<br />
The weekend awaits. </p>
]]></content:encoded>
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